Sales, strategic initiatives, business partnerships, market development, business expansion, and marketing are all included in our activities and extend across different departments, including sales, marketing, project management, product management and vendor management, as well as negotiations, partnerships, and cost-savings efforts are also involved. All of these different departments and activities are driven by and aligned to the business development goals of our company.
The business development team assesses further expansion potential. After all due diligence, research and studies, it finds that the product/service can be expanded to different regions.
Our strategy is not just about increasing sales, products and market reach. Decisions are also needed to improve the bottom line, which include cost-cutting measures. An internal assessment revealing high spending on Strategic partnerships needed for these initiatives are a part of business development structure of our company.